by
admin on August 31, 2010
SEO Benefit #1. Google is the first port of call for anyone looking for services, products, or information.
SEO Benefit #2. The organic search engine traffic is absolutely free.
SEO Benefit #3. This is a leveraged traffic strategy, meaning once you achieve high search engine ranking optimization, maintaining it is very easy. You’ll be raking free traffic for a long time to come.
SEO Benefit #4. The traffic you get from SEO is highly TARGETED website traffic = increased sales of your products or services.
SEO Benefit #5. SEO is a marketing strategy that never sleeps – once your site is highly ranked, it will work for you 24/7/365.
SEO Benefit #6. It’s a very cost effective strategy, especially when you do it yourself.
Read more on SEO here
by
admin on August 19, 2010
Blogs
If you want to develop from scratch, a presence on the web – then think blogs.
Blogs are the favored child of the “big daddy” search engines.
Blogs, by their very nature and structure are search engine friendly.
When supported by excellent SEO tools, optimized blogs will rocket your web presence faster than any other means through free organic ranking, rather than paid ranking, as in “pay per click”, etc.
When considering design layouts for your blogs, think “interactive newspaper”.
Blogs are interactive already, so the design aspect is the newspaper part of the phrase – “interactive newspaper”.
A great many blogs on the web are narrow, compact, busy looking, with a small text that is hard to read.
This is a hangover from the 12 to 13 inch monitor screens of a bygone era.
Those days are gone (thank god!), so think outside of that small box, and start to think big for your blogs!
Think “newspaper” – and when you think newspaper, think of large fonts surrounded by lots of white space.
Large fonts (12-14 points) and headings (H1,H2,H3) – as in this post – are easier to read; especially when surrounded by white space.
The eye does not struggle as hard to read the written word, as can be the case with small fonts on tight and narrow blogs.
This brings us back to monitor size.
More and more older people are now on the web. They read blogs too, and need larger fonts surrounded by white space.
So, the only way to do that, is to increase the width of your blogs, to suit the larger modern monitors that are now on the market, and increasingly in people’s homes.
White space makes for clean, uncluttered blogs that are easier to read.
Now for a quick recap.
- Wider blogs designed for wider monitors.
- Lots of white space for contrast and easier reading.
- H1,H2,H3 headings, with your keyword in each.
- Larger fonts – preferably 12 to 14 points (remember the old folks).
- An overall cleaner and uncluttered look for your blogs.
Do all of these with SEOPressor and your blogs will Biz-Zoom!
